Opening
Dieter Kosslick, Berlinale
Petra M. Müller, Medienboard
Introduction Pt. I
Gundolf S. Freyermuth, PH. D. International Film School Cologne (Germany)
Welcome Address
Bernd Neumann, Minister of State in the Federal Chancellery and Commissioner for Cultural and Media Affairs
Introduction Pt. II
Gundolf S. Freyermuth, PH. D. IFS (Germany)
Stream - 02 - Rethinking Hollywood
Rethinking Hollywood
Warren N. Lieberfarb + Q&A
Stream - 03 - Rethinking the Recipient
Rethinking the Recipient
Denzyl Feigelson, AWAL (UK) + Q&A
Stream - 04 - How Users are Changing Media
How Users are Changing Media
Jamie Kantrowitz, MySpace.com (UK)
Stefan Lechère, Google (France)
Q&A
Stream - 05 - Rethinking Content
Rethinking Content
George Backer, Lionhead Studios (UK)
Guillaume de Fondaumière, Quantic Dream (France)
Q&A
Stream - 06 - How Technology is Changing the Film Industry
How Technology is Changing the Film Industry
Warren N. Lieberfarb (USA)
Geoff Sutton, MSN Europe (UK)
Denzyl Feigelson, Artists Without A Label (UK)
David P. Kelly, The European Co-Production Bureau (UK)
Moderator: Mitch Kanner, CEO 2, Degrees Ventures (USA) followed by Reception