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EU Commissioner Günther Oettinger, Berlin Mayor Michael Müller, and Twitter’s European head Mark Little at #MCB16

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Berlin/Potsdam, 22 April 2016 – When Berlin's Governing Mayor Michael Müller opens MEDIA CONVENTION Berlin (MCB) on 2 May 2016, participants can expect a unique mixture of exciting programme items and speakers. European Commissioner for Digital Economy and Society Günther Oettinger has now confirmed his participation as well. He’ll address the EU's perspective on issues such as net neutrality; the discoverability of online media content; asymmetrical competition between services such as YouTube, Netflix, and Amazon and domestic companies; and the challenges posed to regulation and regulators by digitisation and the use of media content over the Internet. Twitter Vice President of Media in Europe and Africa Mark Little will also make an appearance. In his keynote address, he'll examine Twitter's achievements after 10 years, describe how audiovisual media content and messages spread through the service today and how they’re likely to do so in the future, and how he sees the development of competition with other services.

Günther Oettinger on EU network policy
Goods, people, services, and capital can circulate freely in the European single market. Citizens, companies, and public agencies can receive and provide digital goods and services too without problems and under fair conditions. However, there is as yet no uniform copyright law on the horizon. The right to be forgotten is not yet explicitly regulated by law. And equality of treatment on the network is an acutely endangered principle. What does the commissioner for digital economy and society say? In conversation with journalist Ingrid Scheithauer on the first day of #MCB16, Günther Oettinger explains the EU's position on net neutrality and other network- and media-policy issues.
What's next for Twitter, Mark Little?
When Jack Dorsey sent the first tweet 10 years ago, it was hardly foreseeable that the stream of short messages would one day swell to around 500 million per day. Approximately 320 million people worldwide now use Twitter at least once a month. The social network posted revenues of $2.2 billion last year, but now has to contend with the demands of analysts and Wall Street. Mark Little, Twitter's vice president of media in Europe and Africa, offers #MCB16 an appraisal and an outlook: “What's next for Twitter and News?”
Berlin and Tel Aviv as hotspots for the digital industries of the future
When it comes to digital start-ups, Berlin and Tel Aviv are often mentioned in the same breath. Both cities are among the most popular hotspots for the digital industries of the future, and are drawing creatives, founders, and investors from around the world. Who has the edge in the race to produce the smartest solutions for the digital future? Where do the leading digital minds live? And where are links between the two cities with regard to urban infrastructures, high-tech sectors, and the two countries' start-up networks? Experts from the two cities will be on hand at #MCB16 to discuss these issues, including Björn Böhning, state secretary and head of the Berlin Senate Chancellery, and Gilad Uziely, Tel Aviv Global's director of economic development.

Accreditation deadline: Please submit your accreditation requests by 29 April 2016
Tickets: Standard - €195, Reduced - €99, Business - €640
Press photos, logos, and texts can be downloaded here
Speakers: An overview of all #MCB16 speakers confirmed to date

MEDIA CONVENTION Berlin is organised by Medienboard Berlin-Brandenburg (MBB) and the Medienanstalt Berlin-Brandenburg (mabb) in partnership with re:publica TEN. 2016 marks the third year of successful cooperation between MEDIA CONVENTION Berlin and re:publica. Around 7,000 participants from more than 60 countries are expected for the two events, which take place simultaneously in STATION Berlin. A joint ticket allows entry to both events – #MCB16 and #rpTEN.

We thank our partners:
Mediengruppe RTL, ARTE,UFA, Saturn Mall of Berlin
Berlin Partner für Wirtschaft und Technologie, ZAB ZukunftsAgentur Brandenburg
MAXON Computer, C.A.I. Systeme, Hashplay, ARRI Media
USM Möbelbausysteme, designfunktion

Media partners:
rbb Fernsehen, ALEX, brandeins, Der Tagesspiegel, FluxFM, Broadmark, I LIKE VISUALS, t3n
Achim Klapp / Wilhelm Nöldeke
MEDIA CONVENTION Berlin press contacts
Tel.: +49 (0) 30 257 970 16 / +49 (0) 30 230 031 77 #mcb16